New Site Illustrates RCCB's Dedication to Empowering the Ambitions of its Clients
CONSHOHOCKEN, PA - may 18, 2016
Royer Cooper Cohen Braunfeld LLC (RCCB) a law firm offering a distinctive combination of practical business acumen, legal expertise and entrepreneurial passion, today launched a new website (www.rccblaw.com) that communicates the firm’s innovative approach to serving clients.
“We are attorneys who think and act like entrepreneurs and business people, and we wanted both our branding and website to reflect that idea in a more fulsome way,” said Executive Partner Neil A. Cooper. “In the four years since the firm’s inception, we have grown significantly in size, breadth of experience and practice area offerings. This new website properly portrays the firm’s service offerings, people and skills.”
To express RCCB’s innovative approach to “empowering the ambitions” of its clients, the firm collaborated with Philadelphia-based Finch Brands to design the new site. The site caters to RCCB’s existing clients, prospective clients and individuals interested in joining the firm’s multi-disciplinary team.
“We were thrilled when RCCB told us they didn't want just another law firm website,” said Bill Gullan, President of Finch Brands. “Our core principle was to reflect the personality of the firm - practical, energetic, dedicated - a great fit for RCCB’s target market.”
The site provides information about the firm’s history, events and community involvement. Visitors can also find individual attorneys' past publications and speaking engagements, and read first-hand accounts of some of the significant matters upon which RCCB’s team has worked. It is a concise, easy-to-navigate resource, where visitors can learn about RCCB’s extensive experience addressing the essential needs of dynamic organizations and the people who lead and invest in them.
Mr. Cooper led the Website Committee which also included Karen L. Corliss, Partner, Sean S. Litz, Counsel, and Rachel Dub, Marketing Assistant.
“When I envisioned what a site should look like to reflect RCCB’s reputation as a cutting-edge force in the legal community, I imagined a site that was distinct from that of other firms,” said Ms. Corliss. “Our new brand messaging, delivered through modern, engaging website design, shows companies, business executives, investors, individuals and their families that our firm has the experience and acumen necessary to empower their greatest ambitions.”