Alex Seldin focuses his practice on business and commercial matters, private equity and venture capital investments, debt and equity financing transactions, mergers and acquisitions, as well as the provision of general business and corporate counseling. Fund formation and related activities have evolved into a significant and progressively expanding aspect of his practice. He has represented sponsors, investors, and external managers in relation to hedge funds, private equity funds, real estate equity funds, sustainable agriculture funds, and joint ventures. In his previous role as the General Counsel at Crown Global Life Insurance Group, Alex established investment funds across a range of asset classes structured as "insurance dedicated funds." Prior to that, he served as the General Counsel of Coventry First, contributing to the development of various life settlement fund structures. Alex has also been in-house counsel at both successful and unsuccessful technology companies and has practiced at national and international law firms.

Client Experience

  • Entrepreneurs and senior executives establishing, growing and successfully exiting their businesses.

  • Leaders in the life settlement and private placement variable insurance industries.

  • Software and internet businesses.

  • Pioneers in sustainable agriculture and solar power.

  • Family offices investing in real estate and alternative assets.

  • Private equity and venture capital investors.

  • Acquirers and targets in numerous mergers and acquisition transactions.

  • Registered broker-dealers and investment advisors.

Personal Insights

My Greatest Strengths
  • Passion to learn and understand a client’s business and objectives.

  • Ability to problem-solve and strategize across disciplines.

  • Desire to evaluate and communicate about risk with entrepreneurs, investors, and managers.

  • Developing expertise in novel arenas.

  • I believe that there are almost no purely legal questions, just business questions with legal inputs.

  • I held a Series 7 and 24 license and multiple life insurance licenses and served as a chief compliance officer in a variety of US and offshore jurisdictions so I have a deep understanding of the practical realities of those working in a regulated environment.

  • I joined RCCB because I wanted to be at a law firm that was as entrepreneurial and dynamic as my favorite clients.  

  • I am a passionate soccer fan who has attended matches around the world, including four World Cups.


Practice Focus
  • Business & Commercial Transactions

  • Private Equity & Venture Capital

  • Debt & Equity Financing Transactions

  • Mergers & Acquisitions

  • General Business & Corporate Counseling


  • Emerging growth

  • Technology

  • Life insurance and life settlements

  • Financial services

  • Asset management



Community & Professional

Community & Professional
  • Starfinder Foundation, Board Chair
    An organization devoted to assisting Philadelphia youth through access to quality soccer opportunities and meaningful off-field support.

  • Princeton University Center for Jewish Life, Former Trustee

Practice Areas


J.D., University of Pennsylvania Law School, 1992

B.A., Princeton University, 1988


  • Pennsylvania
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